“AI won’t save bad product decisions.”
AI may reshape work less through sudden replacement and more through gradual pressure. One outcome could be a strong era of in house development, where small AI assisted teams build tools previously outsourced.
AI behaves like a direction vector. It accelerates movement, but does not choose where to go. If the direction is wrong, you simply get to the wrong place faster.
This is not automatic. AI speeds execution but does not decide what is worth building or create organizational alignment. Costs are also uncertain, since current pricing may rise as subsidies fade and AI becomes standard, bringing added needs like security, monitoring, and governance.
The key issue is accountability. AI can support decisions, but humans must remain responsible for outcomes.
The result will likely be mixed: more capable teams, more pressure, and greater dependency. AI remains a tool. It accelerates work, but does not define direction.